TAGS: #e-commerce
The future of the E-Commerce in India for B2B sector is predicted as promising by many types of research and surveys. The digital growth plan from the Indian government is definitely acting in favour of it too. It is going to be a largest B2B E-Commerce platform in India very soon. The possible roadblocks in this context are policy ambiguity is one while B2B survival on low margins is another hurdle here too. Definitely, the platform is going to be a larger one, but scaling to the desired extent might take little longer.
India’s E-Commerce industry is expanding and evolving in the growth front and it can be attributed definitely to the payment industry that is totally from the non-banking sector. Innovative e-payment models are definitely supporting a lot in the E-commerce industry in India. Digital commerce growth witnessing steadily and it was $4.4 billion for the year 2014 while grown up to $13.9 billion in the year 2014. Very soon reports of 2018 are going to outbreak these figures for sure. Here, it is imperative to remember that global digital commerce growth is predicted to $1.5trillion in the year 2014. Now, technological innovations day by day improving too in way E-Commerce portals can make a lot using suitable technologies. The prospects are definitely improving for the Indian B2B E-Commerce industry.
In India, B2B E-Commerce is evolving with perfect synchronization with the Indian government’s digital growth strategy. In fact, the B2B model here planned to survive on low margins and many experts think it as the greatest hurdle for its scalability. If suitable technologies brought into action for this purpose, then there is a more chance to do a lot of business in a way low margin can also turn into lucrative profit. Maybe latest taxation procedure and policy ambiguity are definitely impacting factors to the predicted growth of this sector.
The E-Commerce model itself is made for its extensive flexibility. Trust is another important aspect here needs to be handled properly by business entities. If the flexibility and trusts factors are handled wisely by deploying technologies, then barriers can be made to vanish easily. Similarly, pricing is another factor that can control the business success as competition is going to be more. So, there are still more chances for margin shrinkage which can pose a threat down the line. Similarly, distribution aspects will face a different kind of challenges to a certain period too. If there is a plan in advance to mitigate these challenges then there is no limit for the success of the Indian B2B E-Commerce industry.
We can see it as just beginning for the B2B E-Commerce industry in India. Now, the government should stand as a support by coming up with serene policies, tax benefits, and some more in a way to cater well for this industry. Importantly, proper planning at this stage only can make predictions reality for the future. Planning and technology are the two important factors those can make or break this sector and government should take prior initiatives without fail very soon in this context.